I'm Addy. I make video content and write for projects that want more than a quick spike of views. Most marketing pulls a crowd and loses it just as fast. I build content that earns attention and keeps it, so the projects I work with reach the outcome they came for.
Founded and led Vyro, a creator studio built around collaborative video. Onboarded more than ten creators and set the foundation through its early growth, shaping multi-creator formats that put each project's message right up front.
Produced educational videos that explain Fhenix and its privacy technology in plain language, turning something as dense as blockchain privacy into content people can actually follow.
Made two videos built on real use cases, showing where WalletConnect fits into everyday context. Relatable storytelling did the heavy lifting and brought the audience closer to the product.
Created the explainer for Tangem's new Tangem Ring, walking through a real setup and use case. The whole idea was to show that strong security can still be simple to reach.
Onboarded more than twenty users from a single post on X. One clear piece of content that carried the project's idea and offer, and it moved real volume.